Field Sales Representative - Florida

  • Highland Brewing
  • Asheville, NC, USA
  • Jan 25, 2018
Brewery / Brewer

Job Description

We are seeking a Field Sales Representative to lead our efforts in Florida.

If you meet the following qualifications and are capable of working in a fast paced, artisanal and challenging environment, we would welcome the opportunity to review your resume. Please send cover letter, salary requirements and resume to


Job Title: Field Sales Representative for Florida

FLSA Status: Exempt

Reports to: Market Development Manager


Responsible for growing volume and profitability in assigned geography and maintaining relationships with retailers and distributor personnel


· Develops and maintains relationships with key retailers in assigned areas

· Develops and maintains relationships with distributor management and personnel

· Grows volume and profitability in assigned geography

· Creates and manages business plans for each assigned distributor which include volume and distribution goals

· Provides a direct line of communication to the brewery

· Provides detailed written communication following market visits

· Executes beer tastings, special events, and festivals

· Educates wait staff and customers about Highland products

· Manages the sale and inventory of Highland-branded merchandise at special events and festivals

· Performs other duties as assigned



· Bachelor's degree in Business, Marketing or related field


· 2-3 years relevant beverage sales experience selling to retailers and consumers

· Experience with adult beverage sales preferred

· Experience working within a distribution network preferred

Specific Knowledge, Skills, and Abilities:

· Proficiency in Microsoft Office applications

· Proficiency in social media tools

· Working knowledge of the craft brewing industry

· Working knowledge of major beer styles, including origins and flavor profiles

· Excellent verbal and written communication skills

· Ability to work independently to achieve goals

· Ability to manage and prioritize multiple tasks

Other Requirements:

· Valid and maintained driver's license

· Reliable transportation for daily driving in multiple VA counties

· Eligibility for alcoholic beverage licenses, where required

Working Conditions:

· Ability to stand for long periods of time and do physically demanding work is required.

· Ability to lift up to 50 lbs. is required.

· Willingness to work events on evenings and weekends is required.

· Willingness to travel daily and overnight is required.