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MARKETING AND GRAPHIC DESIGN COORDINATOR

SUMMARY
Keen on joining the marketing team at Highland Brewing Company, Asheville’s original craft brewery? This just might be your lucky day! We are seeking a full-time Marketing & Graphic Design Coordinator to join our dynamic organization.

If you feel confident you can help tell our story visually, keep us organized and constantly pushing forward, keep up with some incredibly passionate and quirky folks, and roll with ever-changing, challenging opportunities – we’d like to check out your resume!

Here’s your first step in the process. Take a look at the requirements below. If you’ve got what it takes, follow these instructions: Submit your resume and cover letter with compensation requirements in Word or PDF format.

FLSA Status: Exempt
Reports to: Marketing Director
Location: Asheville, NC

ESSENTIAL JOB FUNCTIONS
Graphic Design

Ensures brand standards are met internally and externally
Creates and coordinates execution of all sales tools
Creates and coordinates execution of all onsite promotion pieces
Works with Marketing Director on ad creative for all print and web advertising
Compiles, organizes, and files all brand assets cohesively in various file types
Creates all print and digital POS signage for distributors and retailers
Collaborates on new product development, naming and designing
Oversees creation, design and production of all can, bottle and packaging materials
Works with outside graphic designers on projects, as needed
Works with Marketing Director, Sales, and Hospitality to generate new merchandise designs
Miscellaneous designs as needed
Digital Management

Manages all aspects of Highland website
Collaborates with technical resources as needed
Creates engaging and visually on-brand content
Maintains Dropbox Files
Maintains distributor resource site and all associated materials
Works with Sales and Distributor teams to ensure they have all marketing assets
QUALIFICATIONS
Education:

Associate or Bachelor’s degree in Marketing, Business Administration, Communications or related field preferred
Formal graphic design training preferred
Experience:

5-7 years marketing, website, and social media or related experience required
5-7 years graphic design experience
5-7 years of brand development for Craft Beer, CPG, retailer or similar industry experience preferred
Beer knowledge is a plus, love of beer is a must
Specific Knowledge, Skills, and Abilities:

High level proficiency in Microsoft Office Suite
High level proficiency in Adobe Suite, with emphasis on Photoshop, Illustrator, and InDesign
Proficiency in both Windows and Apple operating systems
Ability to multi-task several projects and meet deadlines with high quality work
Excellent written and verbal communication skills
Understanding of company values and ability to translate values into brand image
Strong organizational skills
Attention to detail
Ability to work independently and within team
Initiative, Drive and Self-Motivation are key success traits
Working Conditions:

Ability to stand for long periods of time and do physically demanding work is required
Ability to lift up to 50 lbs. is required
Willingness to work on evenings and weekends is required
Overnight travel on occasion

MARKETING AND GRAPHIC DESIGN COORDINATOR

Full time
Asheville, NC
5 - 10 years of experience

Published on 05/14/2021

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