Sales jobs in Asheville

Jobs in Sales in Asheville NC

Sales jobs in Asheville NC

Sales jobs in Asheville NC

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Profile: Advertising Sales Job Outlook

Employment of advertising sales agents is expected to grow about as fast as the average for all occupations through the year 2014 because of growth in population and advertising revenue. Rising demand for advertising sales agents also will stem from fast growth in cable systems and from the expansion of firms into the growing Hispanic market.

The industries employing advertising sales agents experienced considerable consolidation in recent years, and that trend is expected to continue over the next decade, although at a slower pace. This consolidation is not expected to affect employment of advertising sales agents significantly because prospective clients still will require sales agents to create and demonstrate advertising proposals. Technology has made advertising sales agents more productive, allowing them to take on additional duties and improve the quality of the services they provide, without substantially lessening overall demand. Productivity gains have occurred mostly in the accounting, proposal creation, and customer service responsibilities of sales agents, allowing them to provide improved services.

In addition to the job openings generated by employment growth, openings will occur each year because of the need to replace sales representatives who transfer to other occupations or leave the labor force. Each year, many advertising sales agents discover they are unable to earn enough money and leave the occupation. As a result, job opportunities should be good, especially for those with a college degree or a proven sales record.

Advertising revenues are sensitive to economic downturns, which cause the industries and companies that advertise to reduce both the frequency of campaigns and the overall level of spending on advertising. Advertising sales agents must work hard to get the most out of every dollar spent on advertising under these conditions. Therefore, the number of job opportunities for advertising sales agents fluctuates with the business cycle.

Earnings

Most employers pay a combination of salaries, commissions, and bonuses. Commissions are usually based on the amount of sales, whereas bonuses may depend on individual performance, on the performance of all sales workers in the group or district, or on the company’s performance. For agents covering multiple areas or regions, commissions also may be based on the difficulty in making a sale in that particular area. Sales revenue is affected by the economic conditions and business expectations facing the industries that tend to advertise. Earnings from commissions are likely to be high when these industries are doing well, low when companies decide not to advertise as frequently.

Median annual earnings for all advertising sales agents were $40,300 including commissions, in May 2004. The middle 50 percent earned between $27,740 and $59,880 a year. The lowest 10 percent earned less than $20,210, and the highest 10 percent earned more than $89,720 a year. Median annual earnings for sales agents in May 2004 in the industries employing the largest numbers of them were as follows:

Advertising and related services	$44,900
Radio and television broadcasting	38,980
Newspaper, periodical, book, and directory publishers	35,090

In addition to their earnings, advertising sales agents usually are reimbursed for expenses such as transportation costs, meals, hotels, and entertaining customers. They often receive benefits such as health and life insurance, pension plans, vacation and sick leave, personal use of a company car, and frequent flier mileage. Some companies offer incentives such as free vacation trips or gifts for outstanding sales workers

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